After the most recent round of price revisions, it would appear that the price of AMD Radeon RX 7900 XT graphics cards in Europe has dropped below the MSRP.
In a move that might become widespread throughout European markets, a German shop has reduced the prices of bespoke AMD Radeon RX 7900 XT graphics cards.
The Sapphire reference model, the Sapphire Radeon RX 7900 XT Gaming GDDR6 graphics card, is now available at Mind factory for €999. This represents a discount from the original price of €1049. The fact that the card has experienced multiple price reductions in the past ten days is perhaps more startling than the recent price drop itself.
The AMD Radeon RX 7900 XTX variations do not have the same price decreases, which raises the issue of why the card selling at a higher volume does not have a comparable price decrease in contrast to other options.
The vast majority of XTX variants now retail for far more than the manufacturer’s suggested retail price of €1149 per. It is speculated that AMD is having problems with its inventory and that merchants are driving up the price due to their greed and customer demand.
However, the price cuts are not the result of aggressive marketing or sales tactics. We observed decreases in Germany due to the exchange rate between the European currency and the currency of the United States.
In European regions, the AMD RX 7900 XT graphics cards can currently be found at prices ranging from around €1019 to €1039, a difference of up to €30. But does AMD have other grounds to justify the possibility of further decreases in product quantities?
The end of 2022 is shaping up to be rather eventful for AMD regarding price drops. A recent article mentioned how the price of the company’s AMD Ryzen 9 7950X CPU has dropped. This was claimed to generate as many sales statistics as possible before Intel introduced their new Raptor Lake CPUs during CES 2023.
Amazon, the world’s largest online retailer, offered the processor a starting price of $699.99 when it first went on sale but dropped it to $549.99 just before Black Friday and Cyber Monday.
Since then, the price of Zen 4 CPUs has been reduced by several merchants, including Amazon, Newegg, Best Buy, and Microcenter, amongst others.
Does this imply that AMD is attempting to make as much money as possible to help with the decreased stocks of the AMD Radeon RX 7900 XTX graphics cards currently available on the market and to enhance the production of the highly demanded GPU?